Strategies and ideas to help you:
What does Being Iconic mean? Being Iconic is NOT a glorification of the individual, of the corporate brand, or of pop culture. Being Iconic IS about the individual and her role in community and society; of the local, sustainable, small-business brand; and of niches, subcultures, and tribes. The 3 Intelligences Being Iconic is about uniting [...]
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Marketing, at its essence, is a simple thing - a company creates unique value by designing products and services that meet the needs of customers in a growing market. And while larger companies can afford a full-front media blitz, involving television, print, and internet advertising campaigns, most entrepreneurs will opt for a stealthier approach. Here [...]
I’m in Santa Cruz tomorrow working with a startup social democracy venture who uses game incentives and a unique platform to enroll citizens in creating solutions to social problems. Yes! We have four hours tomorrow to take their raw vision – including a first-pass business plan, investor slide deck, and a number of new ideas [...]
On Tuesday night, SF-CAPS (San Francisco Consultants, Coaches, Authors & Public Speakers) resumed its monthly Meetup series. CAPS’ purpose is to provide cutting edge business skills to our tribe of activated, bootstrapped, entrepreneurial members. It used to be run by Jeff & Kane, who are now running their motivational speaking business out of Sydney, Australia. [...]
